The shelf · Areté

Good hair, beyond the chair.

The products I reach for, and a little help finding what works for you. Areté hair care for your own everyday routine.

Areté hair care products selected by Kelsey

Three personal favorites.

Micro-Exfoliating Scalp Treatment Masque ↗
“This is my number 1, very favorite Arete product! My scalp was so itchy and flaky. Now, clear and NO ITCH! Truly transformed my scalp. Also, my favorite scent and lathers and spreads so well. #1 #1 #1”

Kelsey’s pick

Smooth Form Styling Creme ↗
“I really love the versatility of this creme. Wet or dry, curly or straight. This does its job. No frizzy flyways and light but valuable hold. Its so good!”

Kelsey’s pick

Full Focus Finishing Spray ↗
“I use this daily. It is really the best daily hair spray. Soft, but with hold. Satin, natural shine. Moveable. And brushes out at the end of the day back to a soft, no build-up feel.”

Kelsey’s pick

Pick up at Marrow, or ship it home.

Confirm current fulfillment options and pickup details in Square before placing your order.

A little help choosing?

Tell me about your hair and what you want it to do.

Ask Kelsey ↗

17 products on the shelf

Calm & Soothe Cleansing Milk

Arete · Wash

Calm & Soothe Cleansing Milk

A sulfate-free cleansing milk for sensitive, itchy scalps. Calendula, chamomile and rice milk cleanse gently and hydrate without weighing hair down.

Take a closer look →

Daily Rituals Hair Wash

Arete · Wash

Daily Rituals Hair Wash

A gentle, plant-based daily shampoo with hydrolyzed quinoa for strength and shine. Rich lather, no stripping. Made for every hair type.

Take a closer look →

Daily Rituals Conditioning Creme

Arete · Condition

Daily Rituals Conditioning Creme

A lightweight daily conditioner with Cupuaçu butter and raspberry seed oil. Soft, shiny, nourished hair without the weight. Silicone- and sulfate-free.

Take a closer look →

Heal & Hydrate Hair Wash

Arete · Wash

Heal & Hydrate Hair Wash

A sulfate-free hydrating shampoo with French carob seed and olive oil for soft, strong, smooth hair. Thick lather, naturally scented.

Take a closer look →

Heal & Hydrate Conditioning Creme

Arete · Condition

Heal & Hydrate Conditioning Creme

Silicone-free conditioning crème with shea, murumuru & French carob seed for dry, color-treated hair. Rich hydration without the weight.

Take a closer look →

Detoxifying Herbal Hair Wash

Arete · Wash

Detoxifying Herbal Hair Wash

A sulfate-free clarifying shampoo with Icelandic volcanic ash and apple cider vinegar to lift buildup, balance oil, and refresh an itchy scalp.

Take a closer look →

Micro-Exfoliating Scalp Treatment Masque

Arete · Treat

Micro-Exfoliating Scalp Treatment Masque

A gentle scalp exfoliating treatment with bamboo, willow bark and snow mushroom to lift flakes and buildup. Kelsey’s #1 ARETÉ pick.

Take a closer look →

Botanical Bond Hair Repair Masque

Arete · Treat

Botanical Bond Hair Repair Masque

A five-minute conditioning masque for color-treated or heat-styled hair, with plant-based PROPLEX, quinoa, olive and buriti oils.

Take a closer look →

Healing Hair Ceremony Serum

Arete · Treat

Healing Hair Ceremony Serum

A lightweight finishing serum with Black Seed and Pracaxi oils that adds shine and smooths frizz and split ends without weighing hair down.

Take a closer look →

Smooth Form Styling Creme

Arete · Style

Smooth Form Styling Creme

A silicone-free styling cream for wet or dry hair, curly or straight. Tames frizz, adds shine with heat protection, and gives light, flexible hold.

Take a closer look →

Lunar Leave-In Conditioning Mist

Arete · Condition

Lunar Leave-In Conditioning Mist

Silicone-free leave-in conditioner spray with lotus flower and shea butter. Detangles, calms frizz, and adds shine without weighing hair down.

Take a closer look →

Styling Hair Polish

Arete · Style

Styling Hair Polish

A weightless styling gel cream that smooths frizz, gives a soft hold, and nourishes with sea buckthorn and argan oil. Silicone-free with humidity protection.

Take a closer look →

Curl Contour Texture Spray

Arete · Style

Curl Contour Texture Spray

Silicone-free curl defining spray for waves, curls and coils. Carnauba wax and apricot oil add soft shape, shine and frizz control, no crunch.

Take a closer look →

Nutritive Thermal Protection Primer

Arete · Style

Nutritive Thermal Protection Primer

A clean heat protectant spray that shields hair up to 450°F, helps resist color fade and breakage, and adds weightless hydration. Silicone-free.

Take a closer look →

Micronized Dry Texture Pouf

Arete · Style

Micronized Dry Texture Pouf

A 4-in-1 dry texture powder for volume, grip, and oil control. Botanical starches and witch hazel refresh the scalp and stretch your style extra days.

Take a closer look →

Soft Shine Texture Spray

Arete · Style

Soft Shine Texture Spray

A soft, touchable texture spray with clay and prickly pear oil for volume, shine, and frizz control. No sticky feel, no buildup, no silicones.

Take a closer look →

Full Focus Finishing Spray

Arete · Style

Full Focus Finishing Spray

A soft, brushable medium-hold hairspray with a satin, natural finish. Buildable, no sticky residue. The daily finishing spray Kelsey reaches for.

Take a closer look →

Choose a product to explore its current price, sizes and availability in Kelsey’s Square store.